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Chase woke up one day in 2004 tired of being alone.Your mother always told you so and you never really believed it too much, but the fact is that first impressions really count.And this couldn’t be more true when it comes to contacting someone online.I know this is not marketing school but, like a marketer, you are trying to reel someone in.
And just like an ad agency makes a call to action, you can too, by simply asking about an interest or even suggesting a dinner date.
But I want to lay these out first -- because they're so vital to solid message writing -- and we'll get into the "whys" and the "hows" in a moment.
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